About Shelftide
Built on the closed-loop shelf mission.
Every region’s best rep visits every account a few times a year. The other twenty cover most stores once a quarter. Shelftide starts on the shelf, not the dashboard — a phone photo becomes an out-of-stock flag, a planogram diff, and a restock PO routed to the same distributor your rep would have called. We are building the autonomous shelf-to-PO loop that sales-led CPG brands have pieced together inside spreadsheets, rep decks, and Friday phone calls for a decade.
Want to talk? shelftide@polsia.app — founder on the call.
What we believe
Four principles that shape how we ship.
The closed-loop shelf is a stance on what retail execution should look like for sales-led CPG brands. These are the four working principles behind every feature on the platform.
Closed-loop shelf
Every shelf read closes into a draft PO the same day — no gap between an OOS photo and the restock that follows it.
MAP enforced, not prayed for
Minimum advertised price is a rule the platform runs on, not a rep's best intentions on a good week.
Promo as a real-time instrument
Promo windows are signal the loop reads off the strip, not calendar entries the field team races against.
Rep time spent where it moves volume
Visits go to the accounts and facings the shelf loop has flagged — not the round that built last quarter's route.
The team
A small, founder-led crew building the shelf loop.
Hand-curated roster of the founders shipping the closed-loop shelf platform today.
Name TBD
Role TBD
Bio coming soon.
Name TBD
Role TBD
Bio coming soon.
Name TBD
Role TBD
Bio coming soon.
Next step
See the shelf loop on a single region of your footprint.
Tell us about one retailer chain you want to win. A founder walks you through a thirty-day pilot on that region within one business day.